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No matter how successful you are or how hard you try, there’s a high likelihood that you’re unfortunately going to encounter failure at some point in your life. Whether it’s in your career or your personal life, failure happens to everyone. In order to succeed, we often have to fail, but that doesn’t make it any easier. Some of the people who are most at risk for encountering failure are entrepreneurs. It’s a rough estimate that nearly 96 percent of businesses fail within 10 years. If you’re an entrepreneur, do not be discouraged. This fact simply proves that failure is an integral part of the entrepreneurial journey. Here are some reasons why you should be prepared for failure and how this preparation can help you out.

You can learn from it

One of the biggest reasons to be prepared for failure is that you can learn from it. If you make a plan for what you’ll do if failure occurs and how you’ll deal with it, you’re in a better position to learn how to improve yourself and your company and then move forward. Maybe you end up starting another company or maybe you learn that running your own business isn’t what you wanted to do; no matter what you learn, it’s beneficial.

Fear of failure prevents success

Everyone can agree that failing isn’t pleasant. Most people are so adverse to failure, that they’ll never try to do something extraordinary and settle for safe pursuits. If you want to do something incredible and truly succeed, you need to learn to embrace risk and accept failure. Reaching for above and beyond doesn’t mean you’ll definitely fail, but there is a greater risk.

It makes you stronger

Like I mentioned above, you learn from failure. The people who encounter failure learn valuable lessons from it and also become stronger and more resilient. Many incredibly famous and successful people first experienced many failures, but overcame them through perseverance and strength. If you approach failure with the right mindset, each setback strengthens your character.

Failure provides you with an opportunity

When failure occurs, it gives you the opportunity to start over. You can build a new business or scrap an old idea and start fresh. You have an opportunity to learn from failure and also make something greater the next time you try to work toward your dream. Though failure is the end of one thing, it’s often the beginning of something new if you approach it with the correct attitude.

It doesn’t mean it’s the end

Failure often seems like the end of all your aspirations. It may make you feel as though you’ll never succeed as an entrepreneur. This feeling is understandable, but that doesn’t mean it’s accurate. Instead of giving up, if you’re prepared for the possibility of failure, you’ll be able to continue and move onto even greater pursuits with the new knowledge you’ve gained.